Wednesday, August 17, 2005

An Improved Shopping Experience

The Sainsbury’s where I shop is ‘reinvigorating’. A section of the store is behind boards and there are ‘artists impressions’ of how it will look after the work is complete. I must say, Sainsbury’s are doing wonders! They are removing all of the spillages and crumpled packets, warehouse-cages blocking the aisles, grumpy old ladies, rushing yuppies and stressed mothers with their bored pre-teens in tow. All of these terribly unfashionable things are being replaced with state-of-the-art beautiful people and wide, brightly-lit uncluttered aisles full of tidily stacked products.

What’s more, Sainsbury’s beneficence doesn’t stop there. Not content with turning the shopping experience into an earthly nirvana, they are doing the same with the car park! It’s true. I’ve seen the artist’s impression of how it will look. See here! Look closely at the picture (you may have to click to enlarge) and you will see that, as well as giving the tired old car park a lick of paint and some fancy bright new lighting, they are also demolishing the rest of London so that one’s view the pastoral idyll that is England won’t be spoiled. How thoughtful is that! I can’t wait for it all to be finished…

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